ADSpiration: Coke Happiness Truck

Today’s inspiration would be a viral video campaign shot at my own country Philippines. Coke being the big name it is, contributed a lot in establishing a trend on modern marketing and advertising. I am a fan of their ad rivalry with Pepsi. The advertising geniuses behind these ads are the coolest. I dream of one day being able to at least work with them.

They also brought their Happiness Truck in Brazil! Watch out, the next stop might be at your place!


Stay inspired!


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