Category Archives: ADSpirations

DOVE’S REAL BEAUTY SKETCHES

Unilever claims that this video made by Oglivy is the most viewed viral ad in history, generating around 150 million views on its first month of release.


ADSpiration: Interbest’s Male Stripper Billboard

Just this morning, as I was browsing through the net some visual inspirations to fuel my hump day, I came across this genius campaign made by  a Dutch outdoor advertising company, Interbest. They used a male stripper to build awareness of their billboard visibility in a campaign that has won Gold at the 2011 Clio Awards. The campaign involved a progression of billboards each showing the overweight man in fewer clothes with the text: “The sooner you advertise here, the better”. Just in time, the billboard is taken up with an advertisement for Radio 2, BBC’s national radio station. The campaign is a development of an earlier series of billboards which won a Silver Outdoor Lion at Cannes in 2010.

727705589b57ebd038a3fa19566b2c77

9257c8a51af62805510f277734b826f527483ede0eec2759b0daff8ff1b02ff6

Credits to the genius brains behind this campaign, Y&R Not Just Film’s  team, art director Marq Strooy, copywriter Robin Zuiderveld, production manager Tilly van Duivenbooden, photographer Morad Bouchakour, account manager Jacqueline Loomans, and advertiser’s supervisor Meindert Van Den Heuvel.


Where Zombies Belong.

Zombie postmen. Zombie hot dog vendors. Zombie construction workers. It’s no wonder even the dogs of New York are completely freaked out.

This was an old guerilla campaign made by AMC with Thinkmodo.

AMC Networks Inc. doesn’t want fans to forget that its flagship channel AMC, home of “Mad Men” and “The Walking Dead,” has been off Dish Network Corp.’s satellite TV systems. So it’s resorting to some zombie-tastic marketing.

AMC put up a YouTube video entitled “Zombie Experiment NYC” with the caption “Could zombies live among us?” The video, created by Thinkmodo, a New York-based viral marketing firm hired by AMC for this project, shows the process of painstakingly outfitting about 13 actors in gory, gut-twisting zombie makeup and letting them loose throughout New York City–much to the horror of innocent bystanders.

At the end of the video, one zombie creepily drags a Dish satellite dish behind it, and bright block words appear on the screen: “Zombies don’t belong here. Put them back on TV.”  The video then directs viewers to putzombiesback.com, AMC’s website advertising that Dish has dropped AMC and the popular zombie drama “The Walking Dead,”. The video comes about a month after Dish dropped AMC’s channels, which include AMC, We TV, IFC and Sundance Channel. At the time, Dish cited the channels’ high cost compared to their relatively low viewership among Dish subscribers, though AMC said Dish was attempting to gain leverage in an unrelated lawsuit between the two companies. The dispute has kept AMC and its sibling channels off the TV lineup for Dish’s 14 million satellite subscribers, cutting into the ratings for the channels.

Zombie at NYC 4 Zombie at NYC 3 Zombie at NYC 2 Zombie at NYC 1

 

Only two days after its posting, the “Zombie Experiment” video already has more than 650,000 views on YouTube, fulfilling the viral message AMC was going for. Have a look at the reactions of New Yorkers confronted with realistic zombies.


DIGITAL ART CONTEST!

TODAY is a payday, other than that, it’s the digital poster contest I joined’ deadline!

I hope you can help me catch up and promote it!

If you feel that this deserves that much sought after like of yours, please like thisby going on this page!

 

This is the second. Check and like it here!

 

I know, this was a lousy invite and even a lot lousier composition to pursue any to like this, come on, it wouldn’t hurt to like :)

Again, here are the links!

1ST ENTRY

2ND ENTRY

 

Have a nice day!


ADSpiration: Creative Poles!

Electricity, lighting and other street poles are ideal place for creative city advertising. Genius pole banners attract attention even at big distances.


ADSpiration: BMW or BWM?

We’ve all become aware of how important advertisements can be to help put any company’s message across. Many ads contain a lot of content as well as colour even though this is not a must. In fact, a simple ad can also do wonders — given that it carries a particular strong message.

This BMW ad is quite clever in having swapped the ‘M’ and ‘W’ to convey the message efficiently.


ADSpiration: FitVibe’s Burn Fat While You Read!

Today is my Badminton day, too bad work had announced an early time off, and my schedule for later is up until late 9:30. Bummer. I hate you bad weather! Anyway, for the creative folks stuck at home who thinks they need some fat burnin’, here’s an ad that might help! Enjoy!


%d bloggers like this: