Tag Archives: commercials

ADSpiration: Interbest’s Male Stripper Billboard

Just this morning, as I was browsing through the net some visual inspirations to fuel my hump day, I came across this genius campaign made by  a Dutch outdoor advertising company, Interbest. They used a male stripper to build awareness of their billboard visibility in a campaign that has won Gold at the 2011 Clio Awards. The campaign involved a progression of billboards each showing the overweight man in fewer clothes with the text: “The sooner you advertise here, the better”. Just in time, the billboard is taken up with an advertisement for Radio 2, BBC’s national radio station. The campaign is a development of an earlier series of billboards which won a Silver Outdoor Lion at Cannes in 2010.

727705589b57ebd038a3fa19566b2c77

9257c8a51af62805510f277734b826f527483ede0eec2759b0daff8ff1b02ff6

Credits to the genius brains behind this campaign, Y&R Not Just Film’s  team, art director Marq Strooy, copywriter Robin Zuiderveld, production manager Tilly van Duivenbooden, photographer Morad Bouchakour, account manager Jacqueline Loomans, and advertiser’s supervisor Meindert Van Den Heuvel.

Advertisements

ADSpiration: Billboards

If you are living in Manila, and your daily routine requires you to pass along C5 road (you’re lucky if not), then most likely aside from the horrendous traffic, you are familiar the sky-high giant billboards covering everything. Passing it seemed like browsing through a magazine, and you are rendered helpless but to look at em’

Billboards are one of the most powerful means of advertising. I have come across some creatively rendered ads for you to be inspired.


ADSpiration: Coke Happiness Truck

Today’s inspiration would be a viral video campaign shot at my own country Philippines. Coke being the big name it is, contributed a lot in establishing a trend on modern marketing and advertising. I am a fan of their ad rivalry with Pepsi. The advertising geniuses behind these ads are the coolest. I dream of one day being able to at least work with them.

They also brought their Happiness Truck in Brazil! Watch out, the next stop might be at your place!

 

Stay inspired!


ADSpiration: Forbes Print Ad

“The man who stops advertising to save money is like the man who stops the clock to save time.”

In tribute to the brains behind the ads that had me say wow, to the out of the box ideas that stamped their products in our daily lives, and to the gang behind the strategies that made us blindfolded-ly spend our money for their profit, I would post some classics and classic-to-be’s on the elite field of advertising.

Forbes Print Ad

Since I am currently working at Summit Media, country’s leading publishing company with over 22 leading titles (plugging.. haha!), this ad would seem fit to be the first on the post. To describe it in one word – STRONG.


%d bloggers like this: